OVERVIEW
background
Partnering with the Human-Centered Design (HCD) Team at Cox Enterprises, our goal was to eliminate high manual workload caused by fragmented resources and poor program visibility. My team and I designed a centralized website solution to streamline resource access, clarify learning paths, and significantly reduce administrative burden, creating a single source of truth for all HCD materials across the enterprise.
TL:DR
Solution
I designed a centralized HCD resource hub that consolidates all Human-Centered Design materials into a single and accessible platform. Testing validated the design's effectiveness: 94% of users successfully completed their tasks and found resources in under 2 clicks. This streamlined experience has the potential to reduce basic inquiries to the HCD team, enabling them to focus on high-impact consulting and strategic initiatives while increasing program visibility across Cox.
key contributions
Design
2/6 Pages of Figma Prototypes
Created 2 JTBD graphics
Sketched Concept B (AI Agent)
Research
Led survey method
Leadership
Managed & organized all 13 meetings with stakeholders
Organized all documentations
%
Task Completion
.
Number of Clicks
%
No Major Severity Issue
Homepage
Search bar with suggested prompts
Four motivation-based pathways:
Upcoming trainings calendar with registration links
Quick access to tools
Popular HCD methods showcase
FAQ section for self-service support
New to HCD
Introduction to Human-Centered Design fundamentals
Benefits of using HCD in work
Actionable steps to learn more and access Cox resources
Trainings
Certification pathway options
Course details including learning outcomes, time commitments, and prerequisites
Calendar of upcoming sessions with registration links
Request Consulting
Internal UX team consulting services overview
Request form for project support (contact details, project needs, description)
Emphasis on Cox-aligned expertise as alternative to external consultants
Get Inspired
Real-world use cases from different Cox divisions with project outcomes
Popular HCD methods from LUMA Workplace (Rose/Bud/Thorn, Affinity Clustering, etc.)
Links to full LUMA library and related resources
About
Overview of team's three main pillars/focus (trainings, consulting, university relations)
Team member profiles with contact information
