OVERVIEW

background

Partnering with the Human-Centered Design (HCD) Team at Cox Enterprises, our goal was to eliminate high manual workload caused by fragmented resources and poor program visibility. My team and I designed a centralized website solution to streamline resource access, clarify learning paths, and significantly reduce administrative burden, creating a single source of truth for all HCD materials across the enterprise.

PROBLEM STATEMENT

How might we optimize the HCD resource ecosystem to enable employees to independently access information, thereby reducing operational overhead and empowering the HCD team to focus on strategic, high-leverage initiatives?

?

PROBLEM STATEMENT

How might we optimize the HCD resource ecosystem to enable employees to independently access information, thereby reducing operational overhead and empowering the HCD team to focus on strategic, high-leverage initiatives?

?

TL:DR

Solution

I designed a centralized HCD resource hub that consolidates all Human-Centered Design materials into a single and accessible platform. Testing validated the design's effectiveness: 94% of users successfully completed their tasks and found resources in under 2 clicks. This streamlined experience has the potential to reduce basic inquiries to the HCD team, enabling them to focus on high-impact consulting and strategic initiatives while increasing program visibility across Cox.

key contributions

Design

  • 2/6 Pages of Figma Prototypes

  • Created 2 JTBD graphics

  • Sketched Concept B (AI Agent)

Research

Led survey method

Leadership

  • Managed & organized all 13 meetings with stakeholders

  • Organized all documentations

0
0

%

Task Completion

10
10

.

99
99

Number of Clicks

100
100

%

No Major Severity Issue

Homepage

  • Search bar with suggested prompts

  • Four motivation-based pathways:

  • Upcoming trainings calendar with registration links

  • Quick access to tools

  • Popular HCD methods showcase

  • FAQ section for self-service support

New to HCD

  • Introduction to Human-Centered Design fundamentals

  • Benefits of using HCD in work

  • Actionable steps to learn more and access Cox resources

Trainings

  • Certification pathway options

  • Course details including learning outcomes, time commitments, and prerequisites

  • Calendar of upcoming sessions with registration links

Request Consulting

  • Internal UX team consulting services overview

  • Request form for project support (contact details, project needs, description)

  • Emphasis on Cox-aligned expertise as alternative to external consultants

Get Inspired

  • Real-world use cases from different Cox divisions with project outcomes

  • Popular HCD methods from LUMA Workplace (Rose/Bud/Thorn, Affinity Clustering, etc.)

  • Links to full LUMA library and related resources

About

  • Overview of team's three main pillars/focus (trainings, consulting, university relations)

  • Team member profiles with contact information